Born and raised in sunny San Diego, California, we found instant friendship at the age of 7. After moving to San Francisco, traveling the world, and sampling plenty of wine, we decided it was time to give the "traditional boxed wine" a facelift. Our mission? To create a premium, sustainably sourced boxed wine brand that embodies quality, innovation, and community spirit. And so, Vino Disco was born.
With a shared passion for wine and a commitment to sustainability and reducing waste, we set out to challenge the traditional norms of the wine industry. We took a vessel that was typically bulky, dull, and known for storing mediocre wine and gave it a refresh with damn good wine in a box you'd be proud to have in your fridge or bring to a party.
In the Fall of 2022, we took a leap of faith, quit our full-time jobs, and pursued this dream. After months of mood boards, endless name variations, and many names we'd be embarrassed to repeat, we landed on Vino Disco. We filed our LLC on 11/11/2022. We wanted something fun and light-hearted, something that made us smile when we said it, and Vino Disco was it. It felt just right and unique to our spirit and dream.
After two years of designing our box, finding just the right wine, and perfecting our supply chain, we started selling our wine in July 2024. Vino Disco is more than just a wine company; it's a testament to female and best friend entrepreneurship. We've created a brand that supports and empowers women in the wine industry to do the same.
Cheers to Vino Disco – where great wine, sustainability, and silly times come together!